An eye-catching website typically has the following elements:

1. Appealing Visual Design: Use visually pleasing colors, fonts, and imagery that align with your brand and target audience.

2. Clear and Intuitive Navigation: Make sure your website structure is easy to navigate, with clear menus and logical organization.

3. Engaging Content: Create high-quality and relevant content that captures attention, provides value, and encourages visitors to stay on your site.

4. Responsive and Mobile-Friendly Design: Ensure your website is optimized for different devices, including mobile phones and tablets.

5. Fast Loading Speed: Optimize your website’s performance to load quickly, as slow-loading pages can deter visitors.

6. Use of White Space: Incorporate enough white space to give your content room to breathe and improve readability.

7. Strong Call-to-Actions (CTAs): Include clear and compelling CTAs to guide visitors to take desired actions, such as signing up, making a purchase, or contacting you.

8. Visual Hierarchy: Use a clear visual hierarchy to highlight important elements and guide users’ attention to key sections of your website.

9. Consistent Branding: Maintain a consistent brand identity throughout your website, including logos, colors, and messaging.

10. Interactive Elements: Incorporate interactive features, such as videos, image sliders, animations, or quizzes, to engage and entertain visitors.

Remember, an eye-catching website should not only look visually appealing but also provide a great user experience and fulfill the needs of your target audience.

To advance in web development, follow these steps:

1. Expand your knowledge: Stay up-to-date with the latest web development technologies, frameworks, and programming languages. Continually learn new skills and improve your existing ones.

2. Build practical projects: Practice your skills by working on real-world projects. This will help you gain hands-on experience and improve your problem-solving abilities.

3. Collaborate with others: Join web development communities, attend meetups, and participate in online forums. Engaging with fellow developers will expose you to different perspectives and help you learn from their experiences.

4. Create a portfolio: Showcase your projects and skills through a personal website or online portfolio. This will demonstrate your expertise to potential clients or employers.

5. Stay updated with SEO best practices: Understand the fundamentals of search engine optimization (SEO) to ensure your websites are optimized for visibility in search engine results.

6. Continuous learning: Web development is a rapidly evolving field, so it’s important to stay curious and keep learning. Explore new technologies, experiment with different tools, and stay updated with industry trends.

Remember that advancing in web development requires dedication, perseverance, and a passion for continuous learning.

To improve your website, you can consider implementing the following recommendations:

1. Optimize On-Page SEO:
– Conduct keyword research and target relevant keywords in your website content.
– Create unique, descriptive, and keyword-rich meta tags (title tags and meta descriptions) for each webpage.
– Use headings (H1, H2, etc.) to structure your content and include relevant keywords.
– Ensure your website URLs are short, descriptive, and include targeted keywords.

2. Improve Website Speed:
– Compress and optimize images to reduce file sizes and improve page loading speed.
– Utilize browser caching to store static resources and decrease page load time for returning visitors.
– Minify CSS, JavaScript, and HTML to reduce file sizes and improve website performance.
– Consider a content delivery network (CDN) to help serve your website content faster to users around the world.

3. Enhance User Experience:
– Ensure your website is mobile-friendly and responsive across different devices.
– Improve website navigation by organizing content into logical categories and using clear menus.
– Optimize your website’s internal linking structure to help users navigate easily between pages.
– Include clear call-to-action buttons and optimize your website for conversions.

4. Create High-Quality Content:
– Produce informative, engaging, and relevant content that satisfies user search intent.
– Incorporate relevant keywords naturally within your content.
– Regularly update your website with fresh content to attract both users and search engines.

5. Build High-Quality Backlinks:
– Develop a strategy to obtain backlinks from authoritative and relevant websites.
– Create valuable and shareable content that naturally attracts backlinks.
– Engage in guest blogging and influencer outreach to build relationships and secure backlinks.

Remember, these are general suggestions, and it’s important to analyze your specific website and industry to tailor your SEO strategy accordingly.

The best way to build a website in 2023 is to use a content management system (CMS) like WordPress. It offers a user-friendly interface, a wide range of themes and plugins, and excellent support. Additionally, ensure your website is mobile-friendly, optimized for speed, and has a clean and intuitive design.